Link building is a powerful way to increase your website’s visibility. It helps you gain your audience’s trust and boosts your brand’s reputation.
Google Alerts is a free tool that tracks online mentions of keywords or topics. It also flags positive and negative sentiment.
Ahrefs is an all-in-one SEO software that offers several link-building features. Its full suite of tools lets you analyze backlinks, referring domains, and discover new links. Find out more at LinkDR is a link building tool.
HARO
HARO is an effective link-building strategy that helps you build your website’s domain authority and boosts its visibility on search engine results pages (SERPs). It also allows you to connect with journalists, which can lead to media partnerships and speaking engagements. Using HARO can be time-consuming, especially for busy business owners. To save time, you can work with a specialized HARO link building service that will handle all the research and writing for you.
When submitting responses to HARO queries, make sure to provide valuable information that is relevant to the journalist’s needs. This will help you establish a reputation as an expert source and gain more exposure. Getting published in high-quality news outlets also improves your domain authority, which signals to Google that your site is credible. It is also important to stay up-to-date on current news and trends so that you can provide timely answers. HARO is an excellent opportunity to establish relationships with journalists and bloggers, which can result in ongoing collaboration and additional backlinks.
BuzzStream
Managing links is an integral part of any SEO campaign. Using a tool like Buzzstream can help make this process more efficient by automating some tasks and making it easier to manage. The tool also helps SEOs identify potential link partners and send personalized outreach emails.
The tool works as a CRM for link building activity and can save valuable time by allowing users to reuse contact data across campaigns. This can be particularly useful for agencies, which have a large number of different clients. The tool also makes it easier to track progress and performance.
Another useful feature of Buzzstream is that it shows social media channels for a prospect, allowing you to connect with them in a personal manner. It also offers reliable email management facilities, ensuring that each message is documented against the prospect’s record in the software. In addition, the system will automatically change a prospect’s status to “active” when an email is sent – this is handy from a management point of view and gives SEOs a task list of prospects that need attention.
Ahrefs
Ahrefs offers a number of different tools that can help you with your link building campaigns. These include the keyword explorer, which allows you to see how pages rank for a particular search term. This information can be very helpful in finding niche keywords that you can use to outrank your competition.
Another useful feature of Ahrefs is its ability to identify broken links on competitors’ websites. This is a good way to find new opportunities for link building, as it is often difficult for search engines to crawl pages with many broken links.
It also shows the ranking position of a page in the SERPs over time. You can even get a detailed breakdown of the page’s performance, including the number of backlinks and organic traffic. However, it would be nice if Ahrefs was easier to use on mobile devices. The site has a desktop-style interface that makes it difficult to navigate on a phone or tablet.
Link Hunter
Link building is hard work, but it can be made easier with the right tools. For example, you can use Link Hunter to find email addresses for websites within seconds. This will save you a lot of time and effort. Then, you can use these emails to contact website owners to request backlinks.
Another great tool for finding backlinks is SEO SpyGlass. This tool is part of the SEO PowerSuite, and it can help you discover links from competitors’ pages. It can also identify broken links and help you improve your own site.
The tool’s readymade campaigns are a great starting point for occasional link builders, and its advanced outreach platform can help you reach out to prospects more quickly. However, it doesn’t yet offer auto follow-ups, which can cause your correspondence to get lost in the shuffle. A simple solution for this is a free tool called FollowUpThen, which reminds you to follow up with your prospect after sending an email.